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Table Of Contents

New Faces at MSUCOM

by Pat Grauer


Sharon Snyder

"Mine is a real business orientation," she said, "I believe in the power of the personal approach. I believe in being nice to people."

It's a orientation that well serves Sharon Wallace Snyder - a professional with a career spanning 25 years in fund-raising, management and marketing - as she takes the reins as director of development for MSUCOM.

Ms. Snyder spent 12 years as the national director of external

affairs and marketing for Northwood University, interacting extensively with top management of Fortune 500 companies. Since then, she has served as the senior development officer for the Wayne State University School of Business Administration, and as the vice president of development for Goodwill Industries of Greater Detroit.

The daughter of an automobile dealer and a nurse, Ms. Snyder learned the personal approach from a young age as she "grew up in an adult world." At 15, she was working as a volunteer for Project HOPE, and an administrator there taught her fund-raising skills and how to perform in professional settings.

As president of the auxiliary at St. John Hospital Medical Center in the early '80s, she led that group to contribute $1 million to the hospital's capital campaign, and assumed a position on the hospital's board of trustees.

Active in her community, Ms. Snyder is a sustaining member of the Economic Club of Detroit, a member of the American Association of University Women, and numerous other professional associations. She serves as a member of the University of Michigan Kresge Center for Communication Disorders Advisory Board, and is active with children's service and arts organizations.

Ms. Snyder has two grown daughters and a granddaughter, and enjoys traveling to Europe, South America and throughout the U.S. She also discovered quite by accident a passion for deep-sea fishing when she won a ladies' tournament in Florida.

"After several weeks at MSUCOM, I've found that the college and the profession are at a point in their history when there are great opportunities for us to showcase what we have become. That means that this is also a time of great opportunity to give to programs for perpetuity," she said.